by Devon Thomas Treadwell | Jul 7, 2022
RealmThe answer’s within you. BACKGROUNDKonica Minolta Precision Medicine recently expanded its scope of diagnostic services to include genomics, radiology and pathology. This array of tools delivers critical interrelated patient data, empowering healthcare...
by Devon Thomas Treadwell | Aug 5, 2016
Ritual Design is our religion. BACKGROUND A maker of high-end field hockey equipment in Australia asked Pollywog to name his new company — which would be, in his words, “fanatically focused on design.” BRAND STORY Athletes can be a superstitious lot. They do certain...
by Devon Thomas Treadwell | Oct 11, 2019
Trimble Duo Two-in-one productivity for fleet management. BACKGROUND Trimble is a global leader in solutions for fleet management and logistics. It recently developed a new product for drivers that integrates vehicle information from an onboard computer with an...
by Devon Thomas Treadwell | Sep 30, 2019
Ditto For hot and cold drinks alike. BACKGROUND This Is Folly, a Minneapolis design agency, asked Pollywog to partner with them to develop a brand for an entrepreneur who had invented a new kind of plastic cup. The cup’s double-wall design insulates the...
by Devon Thomas Treadwell | Jan 15, 2010
Serenade Making the cabinetry buying experience a thing of beauty. BACKGROUND How do you compete in the crowded cabinetry market? By offering not only a well-made product, but also a superior purchase experience. When developing their new manufacturing plant in Union,...
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