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How a Mess of a Name Got Me to Buy the Product

How a Mess of a Name Got Me to Buy the Product

by | Apr 16, 2018 | Naming

I admit it. It was the name of this product that got my attention and compelled me to open the freezer case to read the package. It wasn’t just the promise of an easy, delicious meal, though. It was the utter approachability of the name. This kind of name...