by Devon Thomas Treadwell | Apr 30, 2010 | Branding, Humor, Naming
Today’s New York Times features an expose of brands with fictional or highly embellished histories–what Yale linguist Laurence R. Horn aptly calls “etymythologies.” Among the culprits: Keds’ “sneakers,” Hershey’s Kisses...
by Devon Thomas Treadwell | Apr 22, 2010 | Naming, Pollywog News
Sales are brisk for Pollywog-named Scent of the Missing, a new memoir by Susannah Charleson, named by Pollywog and released this month by Houghton Mifflin Harcourt. Scent of the Missing chronicles the author’s adventures with her golden retriever as members of a...
Recent Comments