by Devon | Feb 10, 2025
WestopolisThe closest neighbor to downtown Minneapolis. BACKGROUND Discover St. Louis Park, a destination marketing organization (DMO) in St. Louis Park, Minnesota, promotes tourism to boost the local economy. When their scope expanded to include neighboring Golden...
by Devon | Jun 13, 2024
YouableHelping you make life more doable. BACKGROUND Years ago, Pollywog helped an emotional health services organization rebrand from “Storefront” to the more compelling and intuitive name, “Headway.” When circumstances demanded that the...
by Devon | Sep 19, 2022
OxboxPower for the long haul. BACKGROUND Pollywog was approached by a company that had invented an innovative energy storage system powerful enough to keep a household running during an extended outage. Weighing more than 2,000 pounds, their product was packed with...
by Devon | Aug 5, 2016
Ritual Design is our religion. BACKGROUND A maker of high-end field hockey equipment in Australia asked Pollywog to name his new company — which would be, in his words, “fanatically focused on design.” BRAND STORY Athletes can be a superstitious lot. They do certain...
by Devon | Oct 11, 2019
Trimble Duo Two-in-one productivity for fleet management. BACKGROUND Trimble is a global leader in solutions for fleet management and logistics. It recently developed a new product for drivers that integrates vehicle information from an onboard computer with an...
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