Naming agency

Pollywog is the first

branding agency

to overhaul

branding and brand creation

methods for today’s overcommunicated world.

Through our patent-pending process for

product naming

,

company naming

, and

service naming

, we help you develop a Power Positioning that quickly stakes out territory in a customer's mind. Our names leverage the 17 traits we've identified that lead to a Power Name, while our Brand Identities perfectly express its unique personality.

Your brand will quickly gain traction in the short term and remain a valuable asset over its lifetime. Pollywog, a

naming company

, may be misspelled Polywog, Polliwog, Poliwog

The Pollywog Blog

Medtronic Taps Pollywog for Naming Project

Pollywog has just completed a naming project for Medtronic's Cardiac Rhythm division.
Posted on 1 July 2009

Saturn’s New Orbit

Now that it's managed by a new owner, will the Saturn brand boldly go where no car has gone before?
Posted on 8 June 2009

Bing: Equally Meaningless in Every Language

What criteria did Microsoft use in naming its new search engine? It had to be short and meaningless.
Posted on 1 June 2009